tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. With its sustainable approach to creating fashion, tag.werk successfully stands up to the fast fashion world and provides locals with an alternative to poorly produced articles and exploitation of sweat shop workers. In order to spread this concept and clarify their differentiation towards fast fashion, the tag.werk team requires an informing booklet.
Due to my enthusiasm for innovation in sustainability and my general interest in social design projects, I gladly took this opportunity and developed a comprehensive editorial project. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production. The visual design consists of 6 soft colours, also used for the illustrations, abreast of black and straight-forward Helvetica. The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation. tag.werk received a fresh new way of communicating their assets and achievements to local customers.
tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. With its sustainable approach to creating fashion, tag.werk successfully stands up to the fast fashion world and provides locals with an alternative to poorly produced articles and exploitation of sweat shop workers. In order to spread this concept and clarify their differentiation towards fast fashion, the tag.werk team requires an informing booklet.
Due to my enthusiasm for innovation in sustainability and my general interest in social design projects, I gladly took this opportunity and developed a comprehensive editorial project. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production. The visual design consists of 6 soft colours, also used for the illustrations, abreast of black and straight-forward Helvetica. The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation. tag.werk received a fresh new way of communicating their assets and achievements to local customers.
tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. With its sustainable approach to creating fashion, tag.werk successfully stands up to the fast fashion world and provides locals with an alternative to poorly produced articles and exploitation of sweat shop workers. In order to spread this concept and clarify their differentiation towards fast fashion, the tag.werk team requires an informing booklet.
Due to my enthusiasm for innovation in sustainability and my general interest in social design projects, I gladly took this opportunity and developed a comprehensive editorial project. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production. The visual design consists of 6 soft colours, also used for the illustrations, abreast of black and straight-forward Helvetica. The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation. tag.werk received a fresh new way of communicating their assets and achievements to local customers.
tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. With its sustainable approach to creating fashion, tag.werk successfully stands up to the fast fashion world and provides locals with an alternative to poorly produced articles and exploitation of sweat shop workers. In order to spread this concept and clarify their differentiation towards fast fashion, the tag.werk team requires an informing booklet.
Due to my enthusiasm for innovation in sustainability and my general interest in social design projects, I gladly took this opportunity and developed a comprehensive editorial project. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production. The visual design consists of 6 soft colours, also used for the illustrations, abreast of black and straight-forward Helvetica. The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation. tag.werk received a fresh new way of communicating their assets and achievements to local customers.
tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. With its sustainable approach to creating fashion, tag.werk successfully stands up to the fast fashion world and provides locals with an alternative to poorly produced articles and exploitation of sweat shop workers. In order to spread this concept and clarify their differentiation towards fast fashion, the tag.werk team requires an informing booklet.
Due to my enthusiasm for innovation in sustainability and my general interest in social design projects, I gladly took this opportunity and developed a comprehensive editorial project. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production. The visual design consists of 6 soft colours, also used for the illustrations, abreast of black and straight-forward Helvetica. The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation. tag.werk received a fresh new way of communicating their assets and achievements to local customers.
editorial design
information graphics
illustration
editorial design
information graphics
illustration
editorial design
information graphics
illustration
editorial design
information graphics
illustration
pro bono project
pro. bono project
pro bono project
pro bono project
2021
2021
2021