TAG.WERK / 2021

TAG.WERK / 2021

TAG.WERK / 2021

TAG.WERK / 2021

TAG.WERK / 2021

    tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. In order to spread their concept and clarify their differentiation towards fast fashion, the tag.werk team required an informing booklet. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production.
    The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation.

    tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. In order to spread their concept and clarify their differentiation towards fast fashion, the tag.werk team required an informing booklet. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production.
    The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation.

    tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. In order to spread their concept and clarify their differentiation towards fast fashion, the tag.werk team required an informing booklet. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production.
    The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation.

    tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. In order to spread their concept and clarify their differentiation towards fast fashion, the tag.werk team required an informing booklet. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production.
    The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation.

    tag.werk is a sustainable bag and accessory producer in Austria as well as a social project supporting youth affected by unemployment. In order to spread their concept and clarify their differentiation towards fast fashion, the tag.werk team required an informing booklet. Information graphics and friendly illustrations were used in order to increase memorability of tag.werk, especially by emphasizing the environmentally-friendly, socially valuable and local production.
    The centre of the visual language and the story told in the booklet is gus.tav, the most popular bag sold at tag.werk. He and other illustrations are given faces in order to humanize the issue and the organisation.

tw-1
tw-4
tw-2

© 2024  GLORIA GIETL 

GRAZ, AUSTRIA

GRAZ, AUSTRIA